Grupo Julià to manage Miami tourist bus
Julià Travel has acquired the necessary licenses to operate the tourist bus service in Miami. The operation has involved an approximate investment of €4 million. The new service, which is expected to reach 150,000 users per year, is scheduled to start in May of this year. In the first year, Miami City Tour will have a staff of approximately 70 professionals and a fleet of 15 fully equipped coaches, which, in the medium term, with increase to 20 with the incorporation of five more vehicles. The new service will cover the main tourist attractions of the city in two routes, one covering the South Beach and downtown areas and another, which will provide users with the opportunity to visit the Coconut Grove, Coral Gables and Little Havana areas.Miami is currently the leading international port for incoming cruise ships, which makes the city a tourist destination with major potential for incoming tourism services such as Miami City Tour. Furthermore, the city has become one of the US destinations with the greatest projection and is an international show-business centre, which reinforces its attractiveness in the overall tourist market.This operation consolidates the commitment of Grupo Julià to developing its tourist bus division and shows its ability to export a management model that is already garnering success in many cities internationally. The company currently participates in the management of the tourist buses of Madrid, Barcelona, Toledo, Andorra, Mexico City and Marrakesh, which transported more than 1,740,000 passengers in 2011.
